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Open finance creates a novel situation for banks, enabling them to become consumers of datasets to which they have never had access before. This presents opportunities to launch new product offerings and engage with customers in new ways, as long as they are able to access, utilise and exploit the new data fully.
Many of these opportunities revolve around new ways to gain a better understanding of existing customers by using new data sources to build more complete views of their overall financial pictures.
An enhanced data picture can also make it possible to offer a wider range of products to existing customers. For example, an estimated five million people in the UK are currently considered “thin-file”, meaning they have little or no credit history.4 For people in this group, accessing loans can be prohibitively expensive or even impossible, even if they earn a good wage and are financially responsible.
Open finance allows banks to view a wider array of data sources to assess creditworthiness—for example, transaction data to understand spending patterns and budgeting. This has the potential to open up access to credit to a much broader population.
From: A Sophisticated Approach to Data Will Be Key to Open Finance’s Success.
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