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Commonwealth Bank will allow its customers to hold and use bitcoin and other cryptocurrencies via its 6.5 million-user banking app in a bid to appeal to young customers and keep pace with rivals such as Square and PayPal, which already allow users to trade and spend bitcoin.
From Commonwealth Bank to add bitcoin and other cryptocurrencies to its banking app:
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*Commonwealth Bank will allow its customers to hold and use bitcoin and other cryptocurrencies via its 6.5 million-user banking app in a bid to appeal to young customers and keep pace with rivals such as Square and PayPal, which already allow users to trade and spend bitcoin.*
*The move will make CBA the first Australian bank – and one of just a handful of banks worldwide – to offer customers access to cryptocurrencies, which are created digitally with no physical form and are challenging traditional banking systems and fiat money.*
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*CBA declined to provide any information about its plans ahead of the formal announcement. But sources close to the project said the plan was designed to allow the more than 6.5 million users of the CBA app to buy bitcoin and other crypto investments from next year, and to view holdings inside the main banking app rather than the CommSec app.*
*CBA believes offering crypto will lift engagement with its app – a key performance metric – because the volatility of bitcoin and other cryptocurrencies will entice customers back to the app more to check on the value of their holdings. CBA will then be able to show customers the full range of digital services and cross-sell banking products.*
*The ability to pay for goods and services in the real economy with crypto holdings is being considered as an additional feature that could be added by CBA down the track, one source said.*
# CBA’s digital ‘ecosystem’
*Any CBA move into crypto would be a further validation that it has entered the mainstream, after a host of institutional investors jumped on board this year.*
*It would become part of CBA’s digital “ecosystem”, where its app not only allows customers to pay bills and check account balances but also manage property and buy energy and telecommunications services. CBA .* [wants to operate more like a technology platform than a traditional bank](https://www.afr.com/companies/financial-services/cba-rolls-out-fresh-digital-offerings-20210527-p57vjq)
*CBA is keen not to be left behind in the race to build “super apps” attractive to younger customers. Its move, if confirmed, will surprise other banks, which have mostly adopted a sceptical view of cryptocurrencies. But customers are voting with their feet: the Australian Tax Office has estimated more than 600,000 taxpayers have invested in digital assets in recent years.*
*It is understood CBA has discussed its plans with regulators, who are considering introducing licensing regimes for crypto after the Senate committee Australia as a Technology and Financial Centre (ATFC) two weeks ago and to create protections for bitcoin investors including local custody rules.* [called for Treasury to introduce a new licensing regime for cryptocurrency exchanges](https://www.afr.com/companies/financial-services/senate-report-proposes-model-to-regulate-the-crypto-economy-20211020-p591jh)
*CBA’s apparent embrace of crypto comes after it and other banks were criticised * [during hearings of the Senate committee in September for failing to provide banking services to crypto companies.](https://www.afr.com/companies/financial-services/de-banking-of-fintechs-is-rife-senate-committee-told-20210908-p58puh)