John Nosta
Augmenting Reality: The Vision Pro, with its ability to overlay digital information onto our physical environment, embodies the second phase of Baudrillard’s simulacra: the distortion of reality. It does this by creating a digital twin of the real world that isn’t exactly an accurate representation but a stylized, user-friendly version, packed with additional information and interactive elements. This represents a potentially critical shift in our experience of the world around us, further blurring the line between the real and the simulated.
The Illusion of Reality: Vision Pro can also switch to full virtual reality, arguably encapsulating the third phase of Baudrillard’s simulacra: the replacement of reality. In this phase, the virtual environment doesn’t merely distort reality but replaces it entirely. This new “reality” is not a reference to anything real but is a simulation that stands on its own. In the hyperreal world of Vision Pro, one could argue, reality is no longer a prerequisite.
From Apple’s Vision Pro: The Precarious New Age of Hyperreality | Psychology Today.
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